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01. May 2017
Blog>Universal Robots in Melbourne at National Manufacturing Week

Universal Robots in Melbourne at National Manufacturing Week

“For Australian manufacturers increasing efficiencies to remain competitive is a high priority and this is something we’ve spoken to many businesses about since launching in Australia more than three years ago.” 

Universal Robots General Manager for South East Asia and Oceania, Shermine Gotfredsen believes there are growth opportunities for SMEs in manufacturing across all industries within Australia. 

“Packaging and palletizing applications particularly in the food and beverage and pharmaceutical industries lend themselves well to collaborative robot automation. Empowering businesses to improve processes create efficiencies, save money; improve business culture and employee satisfaction,” said Gotfredsen. 

The introduction of collaborative robots has made a significant impact on one family owned and operated business in Melbourne, Prysm Industries. 

Making an impact in Melbourne

Plastics and injection moulding manufacturer, Prysm Industries, integrated a UR5 into their production approximately 18 months ago to take on labeling tasks, as a result they’ve experienced improved product consistency and employee wellbeing, the UR5 has freed up workers to operate other machinery within the production and the business is attracting the attention of customers on a local and global scale.

Prysm has increased their number of employees because they can now do more within the production thanks to the UR5. The company has reported a saving of $550 per day in labeling expenses, alone, and the robot paid for itself in less than 12 months.

From May 9-12 our UR3, UR5 and UR10 will be showcased in Melbourne, at Australia’s largest manufacturing showcase, National Manufacturing Week. Visitors will have the chance to personally experience our UR robots in a number of interactive displays and presentations.

General manager Universal Robots Shermine G.jpeg“This is the first time Universal Robots has participated in a major exhibition in Australia. Our team is looking forward to meeting Australian manufacturers and sharing with them the benefits and immense value collaborative robots can bring to workers and businesses both in the short-term and for the life of the business.

“Collaborative robots are a safe, affordable investment for SMEs that are looking to automate with robots. We believe in making robots accessible to everyone and we want to put automation back into the hands of the people,” Gotfredsen said.

During the exhibition period, Universal Robots will be involved in several educational presentations and displays that will focus on the specific safety features, flexibility, ease of use and simple programming of the collaborative robots which gives everyone the opportunity to become a robot programmer, even those with no prior robotic or programming experience.

Meet our cobot family in Australia

When visitors come to the Universal Robots stand at National Manufacturing Week, they’ll be greeted by a UR5 and be able to experience the whole robot family live in multiple applications.

Head-of-Technical-support-SEA-Andrew-P.jpgUniversal Robots Regional Head of Technical Support for South East Asia and Oceania, Andrew Pether, said visitors would see first hand, how easy it is to implement a Universal Robot.

“Collaborative robots solve hundreds of manufacturing challenges faced by manufacturers daily.

“At National Manufacturing Week, we’ll be showcasing three applications; a welding, press machine tending and pick and place application each of which will highlight how fast and easily these robots can be deployed and how safe they are to work alongside employees. We want visitors at the exhibition to see exactly what’s possible for their business,” Pether said.

Learn more about the Universal Robots’ UR3, UR5 and UR10

Visitors can learn more about collaborative robots by visiting Universal Robots stand 2526, at National Manufacturing Week from 9-12 May. Additional educational activities will also be running during the exhibition period to give manufacturers the chance to learn more about this technology.

  • Wednesday 10 May: The UR3, UR5 and UR10 will take part in a live demonstration from 12pm to 12.45pm at the Universal Robots stand, 2526. Details HERE.


  • Thursday 11 May: In conjunction with National Manufacturing Week, Andrew Pether will be presenting at the Institute of Instrumentation Control and Automation (IICA) as part of the Robot & Internet of Things Safety & Security in the 4th Industrial Revolution Andrew will be talking about collaborative robot applications and robot safety. To register your place by 5 May, click HERE.


  • Friday 12 May: Andrew Pether will be presenting at National Manufacturing week about the opportunities available for Australian SMEs that adopt collaborative robots. Hear Andrew speak at 11.30am in the Industry 4.0 Theatre. Details HERE.


  • Friday 12 May: Visitors to the Universal Robots stand will be able to experience an interactive demonstration and presentation showcasing the UR robot technology and key features. Details HERE.


  • Tuesday 16 May: Andrew Pether will be facilitating a free 3.5-hour hands-on workshop at the Beau Monde International – Banquet Room. In this session you’ll learn just how easy it is to become a robot programmer. To participate in the workshop, please register before 9 May 2017. Details HERE.

We look forward to meeting you at National Manufacturing Week from May 9-12 at the Melbourne Convention & Exhibition Centre in Melbourne.

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Universal Robots

We believe that collaborative robotic technology can be used to benefit all aspects of task-based businesses – no matter what their size.

We believe that the latest collaborative robot technology should be available to all businesses. The nominal investment cost is quickly recovered as our robotic arms have an average payback period of just six months.


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Find inspiring stories on how collaborative robots - or cobots - are lowering the automation barrier. And learn how the UR cobots can benefit your business.



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